sands

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<channel>
	<title>sands</title>
	<link>https://sandscreatives.work</link>
	<description>sands</description>
	<pubDate>Thu, 19 Feb 2026 20:13:12 +0000</pubDate>
	<generator>https://sandscreatives.work</generator>
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	<item>
		<title>Could Have Been a Heineken</title>
				
		<link>https://sandscreatives.work/Could-Have-Been-a-Heineken</link>

		<pubDate>Thu, 19 Feb 2026 20:13:12 +0000</pubDate>

		<dc:creator>sands</dc:creator>

		<guid isPermaLink="true">https://sandscreatives.work/Could-Have-Been-a-Heineken</guid>

		<description>
	Could Have Been a Heineken
	
If you had to play your friend’s voice note at double speed, it probably could have been a Heineken. Well, now it can. Could Have Been a Heineken turned those long voice notes into real-life beers at the bar.


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	<item>
		<title>Streaming Bar</title>
				
		<link>https://sandscreatives.work/Streaming-Bar</link>

		<pubDate>Thu, 19 Feb 2026 13:06:03 +0000</pubDate>

		<dc:creator>sands</dc:creator>

		<guid isPermaLink="true">https://sandscreatives.work/Streaming-Bar</guid>

		<description>
	Streaming Bar

	
Media interruptions during your series can be a real pain in the a**. But apparently, they can also be a real Heineken bar with interactive content where you can order a beer directly to your home.


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		<title>Others Mcs</title>
				
		<link>https://sandscreatives.work/Others-Mcs</link>

		<pubDate>Thu, 19 Feb 2026 18:06:57 +0000</pubDate>

		<dc:creator>sands</dc:creator>

		<guid isPermaLink="true">https://sandscreatives.work/Others-Mcs</guid>

		<description>
	Others Mcs

	
Heinz Pickles Ketchup was launched, and consumers noticed that it tasted just like McDonald's. However, Heinz is no longer served there. So we decided to be present in the other 11,235 small businesses named "McSomething" in Brazil. &#38;nbsp;Parapapapapa.


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</description>
		
	</item>
		
		
	<item>
		<title>The Toast</title>
				
		<link>https://sandscreatives.work/The-Toast</link>

		<pubDate>Thu, 19 Feb 2026 13:06:09 +0000</pubDate>

		<dc:creator>sands</dc:creator>

		<guid isPermaLink="true">https://sandscreatives.work/The-Toast</guid>

		<description>
	The Toast

	In 1991, Senna won at Interlagos and lifted hi trophy with just one hand. We transformed this moment into a toast to honor somethin else he lifted that day: all of us, together.
A toast so big it had room for all Brazilians and even Senna’s greatest rival.


</description>
		
	</item>
		
		
	<item>
		<title>Last Drop</title>
				
		<link>https://sandscreatives.work/Last-Drop</link>

		<pubDate>Thu, 19 Feb 2026 18:09:59 +0000</pubDate>

		<dc:creator>sands</dc:creator>

		<guid isPermaLink="true">https://sandscreatives.work/Last-Drop</guid>

		<description>
	Last Drop
	
Nothing demonstrates the love for Heinz more
than having plenty of ketchup on your food 
and yet still going after that one drop that fell, 
especially in a crowded place. (Admit it, you've 
done it before.) So we created a campaign 
based on these true leaking stories.


	&#60;img width="2857" height="1607" width_o="2857" height_o="1607" data-src="https://freight.cargo.site/t/original/i/83970093714e3b76d916d5fead95ea91036a47257e1573682d945c46b9393d6f/HEINZ--Last-Drop-Baby_MOCKUP.png" data-mid="246444131" border="0"  src="https://freight.cargo.site/w/1000/i/83970093714e3b76d916d5fead95ea91036a47257e1573682d945c46b9393d6f/HEINZ--Last-Drop-Baby_MOCKUP.png" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/49bac9449fb17a7da2b88914a28796b20c3e2293ad0d40754ca6e90108919067/HEINZ--Last-Drop-Car_PRINT.png" data-mid="246444133" border="0"  src="https://freight.cargo.site/w/1000/i/49bac9449fb17a7da2b88914a28796b20c3e2293ad0d40754ca6e90108919067/HEINZ--Last-Drop-Car_PRINT.png" /&#62;&#60;img width="4195" height="2360" width_o="4195" height_o="2360" data-src="https://freight.cargo.site/t/original/i/3d7a430d10c8aa2e2b7fd3e47ccbb90d54c90f606b375248012656adae25ea14/HEINZ--Last-Drop-Elbow_MOCKUP.png" data-mid="246444137" border="0"  src="https://freight.cargo.site/w/1000/i/3d7a430d10c8aa2e2b7fd3e47ccbb90d54c90f606b375248012656adae25ea14/HEINZ--Last-Drop-Elbow_MOCKUP.png" /&#62;
</description>
		
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	<item>
		<title>Vegas Generation</title>
				
		<link>https://sandscreatives.work/Vegas-Generation</link>

		<pubDate>Thu, 19 Feb 2026 13:06:13 +0000</pubDate>

		<dc:creator>sands</dc:creator>

		<guid isPermaLink="true">https://sandscreatives.work/Vegas-Generation</guid>

		<description>
	Vegas Generation

	
Online games have a lot in common with Vegas casinos. They're fun, immersive, designed to keep players engaged and, of course, make them spend a lot of money. But there's one crucial difference: unlike casinos, these games allow children and teenagers to play. So instead of raising the stakes, we raised awareness.


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</description>
		
	</item>
		
		
	<item>
		<title>Heinequeen</title>
				
		<link>https://sandscreatives.work/Heinequeen</link>

		<pubDate>Thu, 19 Feb 2026 18:11:10 +0000</pubDate>

		<dc:creator>sands</dc:creator>

		<guid isPermaLink="true">https://sandscreatives.work/Heinequeen</guid>

		<description>
	Heinequeen
	
They say Brazil is good at welcoming people. 
Apparently, Heineken Brazil is too. After we welcome Madonna with a Heineken in every place she passed by, she finally accepter, during Rock in Rio Brasil 2024.PS: Throwing a Heineken wasn't our idea.


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</description>
		
	</item>
		
		
	<item>
		<title>Cool Down Controller</title>
				
		<link>https://sandscreatives.work/Cool-Down-Controller</link>

		<pubDate>Thu, 19 Feb 2026 13:06:06 +0000</pubDate>

		<dc:creator>sands</dc:creator>

		<guid isPermaLink="true">https://sandscreatives.work/Cool-Down-Controller</guid>

		<description>
	Cool Down Controller


	Games are intense. Sometimes too intense making people quit the match. To avoid that, Heineken 0.0 did what it does best: cool thing down and save good moments. But this time, it’s doing something it’s never done before, a gaming controller.


&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a999bb44a8559486715954017c72a840430f3e3aacbc9ff2788b9fab54142522/HEINEKEN_Cooldown-Controller-Visual-00.gif" data-mid="245066624" border="0"  src="https://freight.cargo.site/w/1000/i/a999bb44a8559486715954017c72a840430f3e3aacbc9ff2788b9fab54142522/HEINEKEN_Cooldown-Controller-Visual-00.gif" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/95366fbab1ab5fff41e263252a2cd43225fdf396155fd678e0f5fc350912a633/HEINEKEN_Cooldown-Controller-Visual-02.png" data-mid="245066625" border="0"  src="https://freight.cargo.site/w/1000/i/95366fbab1ab5fff41e263252a2cd43225fdf396155fd678e0f5fc350912a633/HEINEKEN_Cooldown-Controller-Visual-02.png" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/aeda8fac75c2d8bc25442175de13cc71768882c6bbae695254cbc2222e954f4d/HEINEKEN_Cooldown-Controller-Visual-03.png" data-mid="245066626" border="0"  src="https://freight.cargo.site/w/1000/i/aeda8fac75c2d8bc25442175de13cc71768882c6bbae695254cbc2222e954f4d/HEINEKEN_Cooldown-Controller-Visual-03.png" /&#62;&#60;img width="2400" height="1350" width_o="2400" height_o="1350" data-src="https://freight.cargo.site/t/original/i/4a7dab4542f334d71e1630f6d7fd6c28a692485c7d8def5077f9600ec7d9a5cc/HEINEKEN_Cooldown-Controller-Visual-06.png" data-mid="245066629" border="0"  src="https://freight.cargo.site/w/1000/i/4a7dab4542f334d71e1630f6d7fd6c28a692485c7d8def5077f9600ec7d9a5cc/HEINEKEN_Cooldown-Controller-Visual-06.png" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c882ca1be34c8654f7305f6fdcd0df4aedb5c629849dc1dc8d82a974e3611c64/HEINEKEN_Cooldown-Controller-Visual-05.png" data-mid="245066628" border="0"  src="https://freight.cargo.site/w/1000/i/c882ca1be34c8654f7305f6fdcd0df4aedb5c629849dc1dc8d82a974e3611c64/HEINEKEN_Cooldown-Controller-Visual-05.png" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/48585a78c8aaa36b425c0d7c96508cd959c2d27c0d56550234ddb3d27327b5be/HEINEKEN_Cooldown-Controller-Visual-04.png" data-mid="245066627" border="0"  src="https://freight.cargo.site/w/1000/i/48585a78c8aaa36b425c0d7c96508cd959c2d27c0d56550234ddb3d27327b5be/HEINEKEN_Cooldown-Controller-Visual-04.png" /&#62;&#60;img width="2480" height="1395" width_o="2480" height_o="1395" data-src="https://freight.cargo.site/t/original/i/e1ceee618c832c441f4beaed3242272e83c498231f24e2e9d985ec3c0603d414/HEINEKEN_Cooldown-Controller-Visual-07.gif" data-mid="245066630" border="0"  src="https://freight.cargo.site/w/1000/i/e1ceee618c832c441f4beaed3242272e83c498231f24e2e9d985ec3c0603d414/HEINEKEN_Cooldown-Controller-Visual-07.gif" /&#62;</description>
		
	</item>
		
		
	<item>
		<title>Pacaembu Chairs</title>
				
		<link>https://sandscreatives.work/Pacaembu-Chairs</link>

		<pubDate>Thu, 19 Feb 2026 13:06:08 +0000</pubDate>

		<dc:creator>sands</dc:creator>

		<guid isPermaLink="true">https://sandscreatives.work/Pacaembu-Chairs</guid>

		<description>
	Pacaembu Chairs

	The seats from one of Brazil's most iconic stadiums were at risk of ending up as waste. But together with home décor brand Tok&#38;amp;Stok, we had a better idea: transform them into furniture.
They became a limited-edition product line sold through a fan-only auction, with all proceeds going to children's education.


&#60;img width="2414" height="2363" width_o="2414" height_o="2363" data-src="https://freight.cargo.site/t/original/i/a460aae746e59abb4e23d828974ffef19270cc965fe71fc4681c3352a6e0e851/3.png" data-mid="245066636" border="0"  src="https://freight.cargo.site/w/1000/i/a460aae746e59abb4e23d828974ffef19270cc965fe71fc4681c3352a6e0e851/3.png" /&#62;&#60;img width="2414" height="2110" width_o="2414" height_o="2110" data-src="https://freight.cargo.site/t/original/i/2e8b9556a84c96571807cb243696578346a46f5c508571cb6098d74275b7e21b/4.png" data-mid="245066637" border="0"  src="https://freight.cargo.site/w/1000/i/2e8b9556a84c96571807cb243696578346a46f5c508571cb6098d74275b7e21b/4.png" /&#62;&#60;img width="2416" height="2112" width_o="2416" height_o="2112" data-src="https://freight.cargo.site/t/original/i/0eb3c12f903ffd2260dc6a41940194dda7eed5c24b99a22fb27cbdd2471d21cf/2.png" data-mid="245066635" border="0"  src="https://freight.cargo.site/w/1000/i/0eb3c12f903ffd2260dc6a41940194dda7eed5c24b99a22fb27cbdd2471d21cf/2.png" /&#62;&#60;img width="2415" height="848" width_o="2415" height_o="848" data-src="https://freight.cargo.site/t/original/i/0dcc72435515d2dc5953e7645416da02b6246d50dacf9229dcd9a841ae6be8f5/1b.png" data-mid="245066638" border="0"  src="https://freight.cargo.site/w/1000/i/0dcc72435515d2dc5953e7645416da02b6246d50dacf9229dcd9a841ae6be8f5/1b.png" /&#62;


&#60;img width="2416" height="1725" width_o="2416" height_o="1725" data-src="https://freight.cargo.site/t/original/i/8241512941fbd075c471345450ef76876ffd3cae3c10e5a06fb7367b1df185b7/Tokstok-03.png" data-mid="245066639" border="0"  src="https://freight.cargo.site/w/1000/i/8241512941fbd075c471345450ef76876ffd3cae3c10e5a06fb7367b1df185b7/Tokstok-03.png" /&#62;


</description>
		
	</item>
		
		
	<item>
		<title>Hauteam Couture</title>
				
		<link>https://sandscreatives.work/Hauteam-Couture</link>

		<pubDate>Thu, 19 Feb 2026 18:14:08 +0000</pubDate>

		<dc:creator>sands</dc:creator>

		<guid isPermaLink="true">https://sandscreatives.work/Hauteam-Couture</guid>

		<description>
	Hauteam Couture

	
In Brazil, the love for soccer is so great that fan wear team jerseys in the most unusual places: on dates, in work meetings, and even at weddings. But when the internet started mocking and criticizing this fashion choice, Brahma had to take the field.


	&#60;img width="2500" height="1083" width_o="2500" height_o="1083" data-src="https://freight.cargo.site/t/original/i/a0dc993aa7608e12e281938dc2694196150d7bfa21f80362be94542362c5abb0/Screenshot-2024-12-18-at-00.13.52.png" data-mid="246445022" border="0"  src="https://freight.cargo.site/w/1000/i/a0dc993aa7608e12e281938dc2694196150d7bfa21f80362be94542362c5abb0/Screenshot-2024-12-18-at-00.13.52.png" /&#62;&#60;img width="1856" height="1236" width_o="1856" height_o="1236" data-src="https://freight.cargo.site/t/original/i/a3f7eecfd1cb5708712276b7257bb6722a2427952da020b16a231a4b88e781f6/Screenshot-2024-12-18-at-00.15.19-1.png" data-mid="246445023" border="0"  src="https://freight.cargo.site/w/1000/i/a3f7eecfd1cb5708712276b7257bb6722a2427952da020b16a231a4b88e781f6/Screenshot-2024-12-18-at-00.15.19-1.png" /&#62;&#60;img width="1854" height="1238" width_o="1854" height_o="1238" data-src="https://freight.cargo.site/t/original/i/3f3f85b1258dbb4da11cd7296580d2d3e09d5eae2eed3dc7b35a27a370f551f3/Screenshot-2024-12-18-at-00.15.39.png" data-mid="246445024" border="0"  src="https://freight.cargo.site/w/1000/i/3f3f85b1258dbb4da11cd7296580d2d3e09d5eae2eed3dc7b35a27a370f551f3/Screenshot-2024-12-18-at-00.15.39.png" /&#62;&#60;img width="1858" height="1234" width_o="1858" height_o="1234" data-src="https://freight.cargo.site/t/original/i/fd63164ea3aa922c68165698d464e0a1b60bfcd49b3f8aec481660f98c80313d/Screenshot-2024-12-18-at-00.16.27.png" data-mid="246445026" border="0"  src="https://freight.cargo.site/w/1000/i/fd63164ea3aa922c68165698d464e0a1b60bfcd49b3f8aec481660f98c80313d/Screenshot-2024-12-18-at-00.16.27.png" /&#62;

	&#60;img width="1648" height="1094" width_o="1648" height_o="1094" data-src="https://freight.cargo.site/t/original/i/6282922fe6c0e9630da955e4e84eb5ed3756278d776faf240463065e8f0cf41a/Screenshot-2024-12-18-at-00.17.02-1.png" data-mid="246445034" border="0"  src="https://freight.cargo.site/w/1000/i/6282922fe6c0e9630da955e4e84eb5ed3756278d776faf240463065e8f0cf41a/Screenshot-2024-12-18-at-00.17.02-1.png" /&#62;
	&#60;img width="1858" height="1238" width_o="1858" height_o="1238" data-src="https://freight.cargo.site/t/original/i/75a1367c41e2d44cac540cbb042c3da38617016a875cdeef3804dd925700c367/Screenshot-2024-12-18-at-00.15.27.png" data-mid="246445035" border="0"  src="https://freight.cargo.site/w/1000/i/75a1367c41e2d44cac540cbb042c3da38617016a875cdeef3804dd925700c367/Screenshot-2024-12-18-at-00.15.27.png" /&#62;
</description>
		
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